AXS TV To Broadcast Zac Brown’s Southern Ground Music & Food Festival For Second Straight Year, Satu | Shore Fire Media

10 October, 2014Print

AXS TV To Broadcast Zac Brown's Southern Ground Music & Food Festival For Second Straight Year, Saturday, October 11 And Sunday, October 12

Zac Brown Band, Gov’t Mule, Blues Traveler, Greensky Bluegrass, Darrell Scott, Old 97’s and More Take the Stage During AXS TV’s Two-Day 10+ Hour Broadcast

Los Angeles – For the second straight year, AXS TV – cable’s premier destination for music festivals – will broadcast Zac Brown’s Southern Ground Music & Food Festival with over 10 hours of coverage during the two-day festival from Charleston, SC’s Blackbaud Stadium on Saturday, Oct. 11 and Sunday Oct. 12. One of the most anticipated festivals on the annual calendar, AXS TV’s HD broadcast will feature the festival’s namesake, Zac Brown Band, as headliners both nights, along with performances from country, rock, bluegrass and Americana staples.

AXS TV’s coverage kicks off Saturday at 7 p.m. ET/4 p.m. PT, delivering non-stop music until midnight ET/9 p.m. PT. The night’s line-up includes performances from three-time GRAMMY Award-winning, multi-platinum artist Zac Brown Band and renowned jam band Blues Traveler, another great GRAMMY Award-winning and multi-platinum artist, who brings their improvisational live act to the Southern Ground stage.  Rounding out the night are Mexican acoustic guitar duo Rodrigo Y Gabriela, the acclaimed five-piece band Greensky Bluegrass, award-winning Americana singer-songwriter Darrell Scott, blues rockers Big Head Todd and the Monsters and more artists to be announced.

Then, AXS TV delivers a two-part broadcast on Sunday with coverage from 5 – 8 p.m. ET/2 – 5 p.m. PT and from 1:30 – 4 a.m. ET/10:30 p.m. – 1 a.m. PT, breaking only to bring viewers the AXS TV’s exclusive U.S. broadcast of “The X Factor UK.” Leading up to second headlining performance from the Zac Brown Band, alternative country pioneers the Old 97’s and legendary rock torchbearers Gov’t Mule will be featured on AXS TV’s broadcast along with more artists to be announced.

AXS TV’S 2014 Zac Brown’s Southern Ground Music & Food Festival Lineup (Does not represent broadcast order, lineup subject to change):

Saturday, Oct. 11
7 p.m. – Midnight ET/4 p.m. – 9 p.m. PT
Zac Brown Band
Rodrigo y Gabriela
Blues Traveler
Big Head Todd & the Monsters
Greensky Bluegrass
Darrell Scott

Sunday, Oct. 12
5 p.m. – 8 p.m. ET/2 p.m. – 5 p.m. PT AND 1:30 a.m. – 4 a.m. ET/10:30 p.m. – 1 a.m. PT
Zac Brown Band
Gov’t Mule
Old 97’s

About Zac Brown Band
Three-time GRAMMY winners and multi-platinum artists Zac Brown Band have become one of music's most heralded acts. The band's three platinum-selling albums, Uncaged, You Get What You Give, and The Foundation have sold nearly seven million copies total and produced a historic series of eleven #1 hit singles. The band performed for over 1.3 million fans in 2013 and is currently on the 'Great American Road Trip' tour, which included a sold-out, two-night stand at Fenway Park without any support acts -- a feat only accomplished by four other bands (Bruce Springsteen and the E Street Band, Jimmy Buffett & The Coral Reefer Band, The Police and The Rolling Stones) and a performance at Wrigley Field. Zac Brown Band's latest album, The Grohl Sessions Vol. 1, is out now on Southern Ground and features a 45-minute film by Southern Reel on the making of the album. Zac Brown Band is managed by ROAR, a Beverly Hills-based artist and brand management company.  The band is also represented by top talent agency CAA, public relations firm Shore Fire Media and strategic digital marketing agency Girlilla Marketing. Additional information can be found at http://www.zacbrownband.com/.

For more information on Zac Brown Band, please contact Elizabeth Lutz (elutz@shorefire.com) or Rebecca Shapiro (rshapiro@shorefire.com) at Shore Fire Media, 718.522.7171 or Liz Norris (media@roar.la) at ROAR, 310.424.7800.