22 July, 2016Print
D'addario Provides String Recycling Boxes Backstage At The 2016 Xponential Music Festival Presented By Subaru
D'Addario is proud to provide two string recycling boxes backstage at WXPN/Philadelphia's XPoNential Music Festival presented by Subaru this year- allowing all the artists to deposit their used strings on site. In D'Addario's quest to recycle 300,000 strings by the end of 2016 (having already reached 50,000), this will help get the word out to not only the artists playing, but guitarists nationwide.
As the world's largest maker of instrument strings and accessories, D'Addario has been a pioneer in sustainability for decades. From environmentally responsible packaging to a robust tree re-planting program, D'Addario is further elevating their environmental commitment even higher in 2016 by introducing Playback, a safe and independent way to recycle and upcycle instrument strings.
Currently, municipal recycling systems in the United States do not accept instrument strings because of the metals and alloys they are made from. Approximately 150 million pounds of strings end up in the landfill every year. However, with Playback - in partnership with TerraCycle - artists at this year's XPoNential Music Festival presented by Subaru will now be able to recycle their used strings.
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D'Addario & Company, Inc. is the world's largest manufacturer of musical instrument accessories marketed under several product divisions: D'Addario Fretted and Orchestral Strings, Evans Drumheads, Promark Drumsticks, Puresound, D'Addario Woodwinds, and D'Addario/Planet Waves Accessories. A family-owned and operated business with roots dating back to the 17th century and 1,100 employees worldwide, the company manufactures 95% of its products in the U.S. employing Toyota's Lean manufacturing principles. D'Addario musical accessories are distributed in 120 countries, serve more than 3,000 U.S. retailers, all major e-commerce sites, and are the preferred choice of professional and serious amateur musicians worldwide including Keith Urban, Zak Brown, Alabama Shakes, Dave Matthews, Gary Clark Jr., Chris Thile, Ry Cooder, Joe Satriani + more.
For more information please contact Chris Taillie (ctaillie@shorefire.com), Max Lefkowitz (mlefkowitz@shorefire.com) or Matt Hanks (mhanks@shorefire.com) at Shore Fire Media, 718 522 7171