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For Soccer Ventures (FSV) and NTWRK announced FootyCon, a soccer and lifestyle festival, today. Founded by Curtis Brown and Ben Hooper, the inaugural FootyCon will take place live via the NTWRK app on Wednesday, Nov. 10, in advance of the United States versus Mexico World Cup Qualifier on Friday, Nov. 12.
“FootyCon provides fans and supporters an opportunity to gather in celebration of the sport of soccer and the culture and community it inspires,” said Heath Pearce, Chief Creative Officer at For Soccer Ventures. “Now, more than ever we each long for connection and FootyCon offers an incomparable experience for fans of the game to connect and amplify every facet of the sport we all adore.”
A first of its kind digital experience, FootyCon will focus on uniting the diverse communities of the sport of soccer through art, fashion, and culture. FootyCon will debut on NTWRK as a one-day digital festival designed to bring together consumers from around the globe, giving access to exclusive products from world-renowned brands, and a chance to engage with cultural tastemakers, personalities, and players with deep ties to the sport.
“We are excited to celebrate the world's most popular sport with FootyCon, bringing the lifestyle and culture to NTWRK consumers like never before,” said NTWRK Chief Marketing Officer, Jason Brown.
NTWRK is a mobile-first video shopping platform that seamlessly blends entertainment and commerce, giving a global audience unprecedented access to exclusive products from world-renowned artists, brands, and personalities.
FootyCon will unveil the full list of collaborators, creators and festival participants in the coming weeks.
About For Soccer Ventures
For Soccer Ventures (FSV) is a new media company, leading a collaborative movement to connect brands and platforms to the diverse American soccer community through immersive storytelling, properties, activations and strategic services. Uniquely positioned within the industry, the company's mission is to advance soccer in the United States, both on and off the field. FSV’s host of capabilities and properties are aimed at putting the fan and player first. FSV's current properties and investments include Major League Soccer's Philadelphia Union, Alianza de Futbol, FootyCon, The Association, JUGOtv, YSC Academy, YSC Sports, APL Leagues and Tournaments, Best Soccer Show Podcast, Orange Slices Podcast, and the FSV Soccer Influencer Network.
ABOUT NTWRK
Named one of Fast Company’s Most Innovative Companies and Ad Age’s Hottest Brands, NTWRK is the premier North American livestream shopping platform where “entertainment meets e-commerce” (Forbes). Built on a digitally-innovative model of daily product drops, livestream shopping festivals and exclusive partnerships with world-renowned brands and creators, NTWRK has fostered an organic global community of artists and fans since its launch in 2018. Under the motto “Shopping At The Speed of Culture,” NTWRK provides a curated digital shopping experience and access for Gen-Z and millennial consumers.
NTWRK ON THE WEB
https://thentwrk.com/
https://www.facebook.com/NTWRKLIVE/
https://www.instagram.com/ntwrk/
https://www.linkedin.com/company/thentwrk/
https://twitter.com/NTWRKLIVE
https://www.youtube.com/channel/UCRUw6FY6YXcxrJHnbswT50Q
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