Niia’s New Song “Obsession” Is A Cheeky, Modern Analogue To A Mariah Carey Favorite

Today, Niia releases “Obsession,” the latest cut from her forthcoming sophomore album ‘II: La Bella Vita’ (2/14). “Obsession” is Niia’s answer to the Mariah Carey favorite and viral sensation “Obsessed,” and the chorus is a modern analogue to the original. In Niia’s words, the song is about “jealousy and competition between two women,” with a “lighthearted, cheeky” twist. High Snobiety called the song, “a bold reimagining of one of the R&B queens hits that is (dare we say) more astonishingly lush, affecting, and downright musical than the original.” Listen to “Obsessed” - co-produced and arranged by composer Trevor Gureckis (The Goldfinch, Bloodline) - here: https://youtu.be/IPUG2STFJ6Q 

Niia spoke with Flaunt about “Obsession” - they said, “Niia takes her feelings and beautifully turns them into something purposeful.” Read their full feature here: https://www.flaunt.com/content/niia?rq=niia 

Co-produced by Niia herself and Rhye’s Robin Hannibal, ‘II: La Bella Vita’ is a bold, heart-on-sleeve statement about falling out of love, and the scars love leaves behind. The album has earned early praise from UPROXX, who called it “unmistakably brilliant…an even more fully realized project than her debut,” and Harper’s Bazaar, who named it one of their 15 albums to look forward to in 2020.

Niia will announce 2020 tour dates soon, but before that, she’ll play an intimate set at The Penthouse at The Standard, East Village in NYC on Monday, January 27th. Details here: https://www.standardhotels.com/new-york/happenings/annie_o_presents_niia

STREAM/BUY “OBSESSION”

https://orcd.co/obsession

MORE INFO ON NIIA

Website

Facebook

Twitter

Instagram

YouTube