Qello Launches Paid Channel on YouTube Focusing on Music Concerts & Documentaries

 
NEW YORK, May 9, 2013 – Qello – the world's leading source of streaming HD concerts and music documentaries – is launching one of the first YouTube paid channels. For $4.99/month (or $49.99/year), YouTube users will now have access, without ads, to Qello's massive library of concert films and music documentaries.

http://www.youtube.com/qello 

Qello, whose video-streaming platform has been praised as "excellent," (AppAdvice), "without peer" (TechCrunch), and "like an exclusive backstage pass" (Appolicious), joins roughly thirty initial content partners creating channels for the rollout, which will first be available in ten countries.

"We're excited to launch this new user experience with YouTube. They've built an audience of more than one billion viewers and this latest effort to expand access to long-form video feels like a turning point in streaming media," said Qello Co-Founder and CEO Brian Lisi. "We've spent years amassing a library of top-quality concert films and music documentaries at Qello and we're proud to bring that experience to more music fans."

Qello licenses a wide variety of long-form concerts, documentaries and behind the scenes footage and interviews from both major and independent music labels, including content ranging from classic rock to alternative rock to pop, with new concerts and documentaries consistently being added. 

To subscribe, users will need to be signed into a YouTube account on a computer and have a Google Wallet account. More info available here: www.youtube.com/blog 

About Qello
Qello is a digital entertainment service that streams HD quality content to millions of users worldwide across all new media devices using its proprietary platform. Named Best App to Watch on Apple TV and a Top Android App, Qello's application is outfitted with the largest library of HD concert films and music documentaries in the world spanning the spectrum of genres from the 1920s to today. Qello offers a free service as well a subscription service. Free users get unlimited access to Qello TV, which has more than 30 channels of non-stop concert moments; they also get one track from every concert film. For $4.99 a month, Qello offers an All-Access Pass giving subscribers unlimited access to every full-length concert and documentary in the library. Subscribers also get access to create and share Setlists. Content is streamed across the iOS and Android ecosystems, as well as Amazon's Kindle Fire, Windows Mobile, Samsung and Sony Smart TVs, and the web at www.Qello.com. With Qello, consumers find it, stream it, and watch it – anywhere, any time. 

http://www.qello.com
http://shorefire.com/clients/qello
 
For more information about Qello, please contact Elizabeth Lutz (elutz@shorefire.com) or David McTiernan (dmctiernan@shorefire.com) at Shore Fire Media, 718.522.7171.