Shad Unveils Hypnotic New Song “The Fool Pt. 3 (Frame Of Mind),” Produced by Kaytranada | Shore Fire Media

29 August, 2018Print

Shad Unveils Hypnotic New Song “The Fool Pt. 3 (Frame Of Mind),” Produced by Kaytranada

Shad Unveils Hypnotic New Song "The Fool Pt. 3 (Frame Of Mind)," Produced by Kaytranada

'A SHORT STORY ABOUT A WAR' OUT OCT 26 / SECRET CITY RECORDS

WATCH VIA VICE NOISEY HERE: https://bit.ly/2PP5Gfc

AND ON YOUTUBE HERE: https://youtu.be/dJobkImCpkQ

Today, Shad has unveiled the latest video from his upcoming hip-hop saga ‘A Short Story About A War’ (Oct 26/Secret City). “The Fool Pt. 3 (Frame of Mind)” is a hypnotic track produced by Kaytranada. The video, directed by Justin Broadbent, is inspired by the classical art form of the diptych, which often contained a painting of a living person next to one of someone who had died. Through highlighting dichotomies between night and day, death and life, war and peace in this song, Shad shows us that which we choose to see is just a product of perspective, or “frame of mind. ”

Watch the “The Fool Pt. 3(Frame of Mind)” video via Vice Noisey here: https://bit.ly/2PP5Gfc  

“the kind of challenging record we deserve…Shad is going for a Romantic-era level epic” – NOISEY

and on YouTube: https://youtu.be/dJobkImCpkQ

Says Shad, “This song is about peace. Freedom. It's meant to be kind of meditative. In the context of the album, it's the last appearance by The Fool character as the record starts to wind down. ‘Frame Of Mind’ reflects on the album's major themes  -- violence and peace -- and finds their root in our inner world.”

‘A Short Story About A War’ is a truly epic concept album with its own rich mythology – it takes place in a dystopian desert world of Shad’s own creation, where warring factions of Snipers and Revolutionaries and Stone Throwers clash. Featuring contributions from Kaytranada, 2oolman of A Tribe Called Red, Lido Pimienta, Yukon Blonde, Ian Kamau, Eternia, DJ T Lo, and more, ‘A Short Story About A War’ is a menacing, uplifting allegory that tackles the major issues facing our society.

Watch the video for first single “The Fool Pt. 1 (Get It, Got It, Good)” here: https://www.youtube.com/watch?v=mVHv6Z_UhKo

Shad will also head out on a North American tour in November and December, including a shows at NYC’s Knitting Factory (Nov 15) and LA’s Moroccan Lounge (Dec 8). Full dates below, and more will be announced soon.

 In addition to being short-listed for the Polaris Music Prize for 3 of his full length records and a JUNO Award win for rap album of the year in 2011, Shad is also known for hosting the Netflix Original Hip-Hop Evolution docu-series, which won an Emmy and Peabody award, and is a former host of CBC Radio’s flagship arts & culture program ‘q’.

Pre-order and Pre-Save ‘A Short Story About A War’ to your music library here: http://smarturl.it/AShortStoryAboutAWar

 

TOUR DATES:

November 1 - Waterloo, ON @ Starlite 

November 2 - London, ON @ Rum Runners

November 9 - St. Catharines, ON @ FirstOntario PAC

November 10 - Hamilton, ON @ Casbah

November 15 - New York, NY @ Knitting Factory

November 16 - Washington, DC @ DC9

November 17 - Philadelphia, PA @ Boot and Saddle

November 22 - Ottawa, ON @ 27 Club

November 23 - Montreal, QC @ Le Ministére

November 24 - Quebec City, QC @ L'Anti

December 4 - Seattle, WA @ Barboza

December 5- Portland, OR @ Doug Fir

December 7 - San Francisco, CA @ Café du Nord

December 8 - Los Angeles, CA @ Moroccan

December 14 - Toronto, ON @ The Great Hall

 

Shad Online :

Official: http://www.shadk.com

Facebook: https://www.facebook.com/shadk/

Twitter: https://twitter.com/shadkmusic             

Instagram: https://www.instagram.com/shadkmusic/

 

Secret City Records Online:

Official: secretcityrecords.com

Twitter: @secretcityrcrds

Facebook: facebook.com/secretcityrecords

Instagram: instagram.com/secretcityrecords

For more information, contact Chris Taillie (ctaillie@shorefire.com) at Shore Fire Media, (718) 522-7171.