10 March, 2021Print
Artist/Activist Shungudzo Announces Album "I'm Not A Mother But I Have Children", Out June 18, 2021
Video For "There's Only So Much A Soul Can Take" Premieres On FLOOD
"Shungudzo’s music is resolute and catchy. Although seamless, to make funky pop songs that parse out emotional shrapnel lodged in our spirits is an immense skill. She continues to release singles that reflect the necessary and immediate descent we must practice against institutions and norms that dehumanize."- FLOOD
Today, Zimbabwean-American artist/activist Shungudzo has announced the release of her debut album, I’m not a mother but I have children (Svikiro Records/Young Forever/BMG) out June 18, 2021. Pre-orders are available now. Written and produced primarily on her own, the 16-track (13 songs and 3 poems) album is a testimony to her life both growing up in Zimbabwe and now living in America, and her talent in making songs and poems that uplift, excavate and enlighten. The album is a proclamation, asking the listener to look inside themselves, embrace their good, analyze their intentions, and rethink life’s priorities.
Ahead of the release, Shungudzo releases the single and video for the vibrant and bold “There’s only so much a soul can take,” which has premiered today on FLOOD. The visual, directed by Michael Thomas, shifts between bright colors and VHS static, and uses physical slapstick, dancing in the rain, and a push-and-pull with a T.V. and cellphone as a metaphor for the damage outside abuse can inflict on our internal psyches. “The video represents how external stressors — including digital ones — impact our internal selves,” Shungudzo states. She adds, “It’s also a statement about the fact that all of us have breaking points, and that it’s okay to admit to being hurt by people, systems and things. After all, we can’t heal any wound that we deny having.”
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Shungudzo Online
Press contacts
Jennifer Valentin- jvalentin@shorefire.com
Josh Page- jpage@shorefire.com
Alena Joyiens - ajoyiens@shorefire.com