Under Armour and Coach RAC Launch New Capsule

Inspired by Coach RAC's signature style and approach to the game, the Coach RAC Capsule brings energy, flow and self-expression to the diamond

Coach RAC and Under Armour are expanding their brand partnership with the launch of the Coach RAC Capsule.

Designed for athletes who bring confidence, creativity and individuality to the game, the footwear, apparel, and accessories capsule reflects the energy and authenticity that have made RobertAnthony Cruz, also known as Coach RAC, one of baseball's most recognizable personalities. 

Drawing from colors and symbols that hold personal meaning for Coach RAC, the capsule features light blue, pink and yellow hues throughout. Yellow represents the revival of his baseball playing career, blue reflects his philosophy to flow like water and stay loose through the highs and lows of the game, and pink is a tribute to being a girl dad.

At the center of the capsule is the Yard Icon and Leadoff Cleats, which celebrate the energy, confidence and flair RAC brings to the game through signature details including a graphic of his iconic RAC Flip on the heel and his signature "R" logo on the tongue.

Additionally, the cleats’ plates feature a water-inspired design that reflects one of Coach RAC's core philosophies: staying calm, present and steady through the highs and lows of competition. As he often says, success isn't about speeding the game up, it's about finding your flow and enjoying every moment.

"Having my first collection is bigger than just the products. It's about bringing more fun and personality to the game,” said Coach RAC. “It's been awesome to create something with Under Armour that reflects that shared belief. I hope when athletes put on anything from the collection, they feel confident, can be themselves and fall even more in love with baseball."

The Coach RAC Capsule includes graphic T-shirts in men's and boys' sizes, Yard Icon Cleat, youth Leadoff Cleat, HeatGear ® Long Sleeve, Utility Shorts 2.0, Essential Mid Hat, Coach RAC Headband, and Hustle Sport Backpack. 

Retailing from $20 to $120, the Coach RAC Capsule will be available in junior and adult sizing beginning Friday, August 28 at underarmour.com, select Under Armour Brand House locations and at DICK’s Sporting Goods, both online and in store.

About RobertAnthony Cruz aka Coach RAC:

RobertAnthony Cruz - known as Coach RAC - is a left fielder for the Savannah Bananas, content creator, motivational speaker, and brand ambassador on a mission to change the culture of youth sports. After playing college baseball at Biola University and achieving his childhood dream of joining the Washington Nationals in 2021, Coach RAC built a powerhouse online presence, creating "Let's Grow" content for youth baseball and softball players across YouTube, TikTok, and Instagram that has earned him millions of followers. In 2023, he joined the Savannah Bananas and quickly became a fan favorite for his high-energy performances, signature backflip catches, and dance moves. That same year, he co-founded Not Your Average Baseball Camp (NYABC), which now hosts sold-out camps nationwide for athletes ages 6-17. Through faith-driven coaching and a focus on confidence, character, and purpose, Coach RAC continues to champion athlete well-being both on and off the field.

Follow Coach RAC: 

Instagram: instagram.com/coach.rac

TikTok: tiktok.com/@coach.rac

YouTube: youtube.com/channel

About Outshine Talent:

With a team of managers and decades of collective expertise, Outshine identifies, markets, and monetizes our clients’ passions. We leverage our full-service skillset and long-term business relationships across the entertainment and media industry. With integrity and heart, Outshine’s team shapes talent and strategizes big-picture career plans for a diverse roster of personalities, performers and creators.

Outshine Talent has expanded its scope of services to include Outshine Entertainment Group, creating original IP and live entertainment production, and Outshine Music Group (OMG), developing music with emerging recording artists and Outshine Sports Group focusing on professional athletes, college athletes for NIL and other sports-related creatives. Barbara Jones, Outshine’s Chief Executive Officer and Founder, brings a distinguished career to the company, with 25+ years of leadership roles in the music, entertainment, social media, and influencer marketing sectors. 

Follow Outshine Talent:

Website: outshinetalent.com

Instagram: instagram.com/outshinetalent

LinkedIn: linkedin.com/company/outshinetalent

For more information on Outshine Talent, please contact:

Shore Fire Media | Outshine@shorefire.com