Ado Releases New Single “Suki de Ite” (好きでいて)
Tender new ballad is available globally now and serves as an insert song for Japanese dating reality series Kyou, Suki ni Narimashita. (Today, I Fell in Love)
(New York, NY - September 8, 2026) Ado has released her new single, “Suki de Ite” (好きでいて), available globally now via all streaming platforms.
Written specifically as an insert song for the Japanese dating reality series Kyou, Suki ni Narimashita. (Today, I Fell in Love), the sweeping ballad reveals a different side of Ado. Known for her electrifying vocal power and fearless range, she brings a gentle, crystal-clear delivery to “Suki de Ite,” capturing the tenderness and uncertainty of young love.
Built around the concept of a “romantic school trip,” Kyou, Suki ni Narimashita.follows real high school students as they navigate first love, with “Suki de Ite” underscoring the emotional turns of their journeys. While the series is currently available only in Japan, the song itself is now available to listeners worldwide.
A world away from the explosive energy of Ado’s previous single “Monstruo,” “Suki de Ite” further spotlights the remarkable versatility of her vocal expression. Its gentle, bittersweet mood arrives just as summer turns to fall, making it a natural fit for ballad, romantic, and seasonal playlists.
Meanwhile, Ado’s “Monstruo,” the theme song for the BLUE LOCK film, continues to build momentum as the film expands into additional territories internationally.
The new song arrives amid Ado’s continued rise on the international stage. Since her 2020 breakthrough with “Usseewa,” Ado has become one of Japan’s most prominent global artists, with hits including “New Genesis” and “Show.” In 2025, she completed Ado WORLD TOUR 2025 “Hibana” Powered by Crunchyroll, one of the largest world tours ever undertaken by a Japanese artist, reaching approximately 500,000 fans across 34 shows on five continents.
In 2026, Ado performed at Zipangu in the Los Angeles area before headlining two historic, sold-out shows at Nissan Stadium. On August 2nd, she made her highly anticipated Lollapalooza debut in Chicago, closing the festival’s 15,000-capacity Airbnb Stage before a packed crowd. She then made her Summer Sonic debut as a headliner, performing in Tokyo on August 15 and Osaka on August 16.
Listen to “Suki de Ite”
ABOUT ADO
A 23-year-old utaite singer, Ado became a mainstream phenomenon with her 2020 major-label debut, “Usseewa,” which sparked a cultural sensation across Japan. Her first album, Kyougen, and UTA’S SONGS ONE PIECE FILM RED—featuring the seven songs she performed for the blockbuster film—both topped the charts and became enduring commercial successes.
In 2024, Ado embarked on her first world tour and made history as the first female solo artist to perform at Japan National Stadium.Celebrating her fifth anniversary with the release of her first greatest-hits album, Ado’s Best Adobum, Ado launched Ado WORLD TOUR 2025 “Hibana” Powered by Crunchyroll. Spanning five continents, the tour included 34 shows across Asia, Australia, Europe, North America, and South America, drawing approximately 500,000 fans worldwide. The tour featured 25 sold-out arena performances, including shows at The O2 in London, Crypto.com Arena in Los Angeles, and Prudential Center in Newark, while also setting merchandise sales records at venues around the globe.
Following the tour, Ado returned to Japan for her first-ever dome tour and later headlined two sold-out nights at Nissan Stadium, drawing 140,000 fans across the two performances. She continued her international momentum with her Lollapalooza debut in Chicago, closing the Airbnb Stage before a packed crowd, followed by headline performances at Summer Sonic in Tokyo and Osaka.
Ado was also ranked the most-streamed Japanese artist overseas on Spotify during the first half of 2026, further underscoring her rapidly expanding international reach.
ADO ON THE WEB
Instagram: https://www.instagram.com/ado_staff_official/
X: https://twitter.com/ado1024imokenp
YouTube: https://www.youtube.com/c/Ado1024
TikTok: https://www.tiktok.com/@ado1024osenbei
Universal Music Japan: https://www.universal-music.co.jp/ado/
Official Profile: https://cloud9pro.co.jp/artist/profile/ado/
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