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On the edge of the Sunset Amphitheater will stand a custom-built Owner’s Club, offering an exclusive view of the stage in addition to a premium entertainment experience.
The thriving arts, recreation and tourism landscape of El Paso and its neighboring areas made the region an ideal match for Notes Live, a Colorado-based company dedicated to building amphitheaters in burgeoning urban centers lacking large-scale outdoor music venues. The most populous city in West Texas, El Paso boasts major sports attractions such as the annual Sun Bowl college football game, destination festivals such as Chalk the Block, Dia de los Muertos and WinterFest, cultural institutions such as the El Paso Symphony, the historical Plaza Theatre, the largest urban State Park in the nation, and a rich local history that spans 400+ years and draws 2.3 million tourists annually.
Uniquely, the El Paso Sunset Amphitheater will serve both the El Paso, Texas population, as well as the communities just across the border in Mexico. The El Paso international metropolitan area combines El Paso, Texas, Las Cruces, New Mexico, and Ciudad Juarez, which is the largest city in the Mexican state of Chihuahua, and is referred to as Paso del Norte. At 2.7 million people, the region constitutes the largest bilingual and binational workforce in the Western Hemisphere. The Sunset Amphitheater will mirror the diverse tastes in both the US and Latin audiences.
“I couldn’t be more excited to build an amphitheater in such a vibrant, multicultural city as El Paso,” says JW Roth, Founder and CEO of Notes Live. “The Sunset is going to bring the biggest acts from both the US and Mexican markets to its stage, and it’s going to do so with comfort, style, and flair beyond imagination!”
“This project marks a significant milestone in our city's evolution. This partnership between Notes Live and our community showcases our commitment to enhancing the quality of life for our residents, advancing our region’s economy, and solidifies our position as a premier destination for top-tier entertainment,” said El Paso Mayor Oscar Leeser. “This iconic venue will not only attract renowned artists but also provide an unforgettable experience for music enthusiasts from across the region. We're proud to play a role in shaping the future of El Paso music venues and look forward to the Sunset Amphitheater becoming an integral part of our vibrant arts and tourism scene.”
The Sunset Amphitheater development will be a pivotal project for the El Paso community, supporting over 2,000 direct and indirect jobs and has the potential to generate a $5.4 Billion impact for the El Paso community. The Sunset’s construction is projected to begin in late 2024, with the aim of unveiling this remarkable outdoor venue just in time for the concert touring season in early 2026.
In the last 12 months, Notes Live, Inc. opened a new venue in Gainesville, GA and announced new music and entertainment complexes in the growing markets of Murfreesboro, TN, Broken Arrow, OK, Oklahoma City, OK, and McKinney, TX. After breaking ground in July 2023, the state-of-the-art, open-air Sunset Amphitheater in Colorado Springs, CO is set for a grand opening on August 9th, 2024. Kicking things off in style will be none other than three-time GRAMMY winner Ryan Tedder and his GRAMMY-nominated band, OneRepublic.
As the El Paso Sunset Amphitheater finalizes planning and groundbreaking, it joins the prestigious ranks of Notes Live venues recognized on Billboard's "New and Renovated Venues List." JW Roth's acclaim as a "VenuesNow All Star" further enhances the anticipation surrounding the launch and the stage is set for the amphitheater to become a cornerstone of El Paso's cultural landscape, contributing to the company's ambitious expansion plans across a dozen markets by 2028.
Find the Sunset Amphitheater, El Paso on the Web:
Instagram @SunsetAmpElPaso
Facebook @SunsetAmphitheaterElPaso
About Notes Live
Notes Live, founded by Colorado Springs-based entrepreneur JW Roth, is a live music venue developer focused on building luxury venues that are experience and ambiance-centric. It currently boasts entertainment campuses in both Colorado Springs, Colorado, and Gainesville, Georgia that combine the Boot Barn Hall concert venue, Bourbon Brothers Smokehouse and Tavern restaurant. Notes Live is currently in the development of new locations in Oklahoma, Tennessee, and Texas with seating capacities of between 12,500 and 25,000. The company's crown jewel: The Sunset, an 8,000-person open-air amphitheater in Colorado Springs, is set to open for the 2024 touring season. Visit noteslive.vip for more.
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