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Big Machine Distillery Acquires Pickers Vodka 

Jeff Pennington Joins Big Machine Distillery as EVP, Vodka Pickers Vodka to Continue Production Immediately

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Photo ID [L-R]: Pickers Vodka's Carter Collins and Jeff Pennington,

Big Machine's Scott Borchetta and Erik Logan

Big Machine Distillery, a d/b/a of Tenn South, has proudly announced its acquisition of Pickers Vodka from Pennington Distilling Co. This strategic asset purchase ensures the continuation and revitalization of one of Nashville’s most beloved vodka brands, securing its legacy and paving the way for an exciting future.

“The synergy between Nashville, music, and Pickers Vodka made this acquisition an absolute must for Big Machine Distillery,” said Scott Borchetta, Founder of Big Machine Distillery. “By combining the incredible 11-year foundation of Pickers with the full weight of our Big Machine assets, expertise, and vision, we are poised to elevate this brand to unprecedented heights. Jeff’s leadership and our team’s bold ideas will transform Pickers and Big Machine.”

This acquisition comes at a pivotal moment, as speculation loomed that production of Pickers Vodka might cease. Big Machine Distillery’s commitment ensures the continuation of production and rapid acceleration to fulfill orders and existing demand. Leveraging the state-of-the-art Lynville, TN facility, production and order fulfillment for Pickers Vodka are underway.

“For Jenny and me, Pickers Vodka has been a decade-long labor of love and a family passion,” said Jeff Pennington, who will join Big Machine Distillery as Executive Vice President of Vodka Properties. “Partnering with Big Machine—a company with unparalleled assets and shared passion—means realizing dreams we’ve long held for this brand. The possibilities are limitless, and I’m thrilled to be part of this next chapter.”

Big Machine Distillery is committed to honoring the heritage of Pickers Vodka while infusing it with bold innovation and expansive growth strategies.

 

About Big Machine Distillery:

In 2015, Music mogul Scott Borchetta acquired Tenn South Distillery and retitled it as Big Machine Distillery with the desire to venture into the business of producing and marketing high quality craft spirits. Big Machine Distillery, part of the Big Machine family of companies, is a leader in producing a variety of premium craft spirits including Big Machine Platinum Filtered Premium Vodka, “The Smoothest Tasting Vodka, Period!”, the highly coveted Borchetta Bourbon, and Big Machine Vodka SPIKED Coolers, the “Fastest growing pouch RTD cocktails in the US” (per Neilson IQ). The brand is based in Nashville with three tasting rooms each with a variety of offerings including entertaining and informative tours, live music, and food. bigmachinevodka.com

 

About Pickers Vodka:

Founded over a decade ago by Jeff and Jenni Pennington, Pickers Vodka is a celebrated Nashville brand known for its smooth taste, premium quality, and deep connection to the city's music and culture. Now entering an exciting new phase under Big Machine Distillery, Pickers Vodka is set to continue its tradition of excellence and innovation. 

Big Machine Press Contacts:

Shore Fire Media:

Jaclyn D. Carter | Shore Fire Media | jcarter@shorefire.com

Olivia Troutman | Shore Fire Media | otroutman@shorefire.com

Nick Jurich | Shore Fire Media | njurich@shorefire.com