Today, celebrity jeweler Ben Baller (Baller) and handcrafted eyewear brand James Oro announce their debut collaboration, dropping on the livestream shopping app NTWRK on October 20th at 5:30 p.m. PT, in minimal qualities.
These custom statement frames are handcrafted from superior 8mm Italian acetate, paired with high-quality polarized lenses, and adorned with metal detailing. The BOSCH is Baller’s twist on the infamous HUNNID$, modifying it into a flat top frame that feels both nostalgic and contemporary. The name BOSCH is a subtle nod toward Baller’s favorite series. The frame also dons Baller’s iconic double B logo on the temple tips, with his favorite mantra engraved in the interior wire core, serving as a reminder every time the frame is worn.
Korean-American Ben Baller comes from a family with 35 years of jewelry-making history. The self-proclaimed "best jeweler in the world” has made custom diamond pieces for everyone in the game, including Tyler The Creator, Kid Cudi, Lil Uzi Vert, Drake, Kanye West, The Weeknd, Mariah Carey, and even the legend himself, Michael Jackson. This time, he takes on an eyewear design like no other, teaming up with James Oro to create the perfect pair.
LA-based eyewear designer James Oro has established himself as one of the rising names to know in the emerging fashion scene, with a cult following that includes celebrities and fashion-forward consumers. He brings a fresh perspective to eyewear design and launched the brand after wanting to create something distinctive and on-trend yet more accessible than what he saw in the market. His inspiration comes from everything from architecture, vintage Hollywood fashion, hip hop, and his love for the city of LA.
Both born and bred in Los Angeles, Baller and Oro share inspirations and backgrounds - making this collaboration a perfect pairing, one a legend in his field and one on his way to fill those shoes.
The frames retail at $195 each, and are available in black and clear.
ABOUT NTWRK:
Premier North American livestream shopping platform NTWRK is where “entertainment meets e-commerce” (Forbes). Built on a digitally-innovative model of daily product drops, livestream shopping festivals, and exclusive partnerships with world-renowned brands and creators, NTWRK has fostered an organic global community of artists and fans since its launch in 2018. The brand has captured the attention of tech and business media alike – recently winning Forbes’ “America’s Best Start-Up Employer,” a Webby Award for “Apps & Software- Shopping,” Ad Age’s “Hottest Brands,” and multiple Fast Company recognitions including “Most Innovative Companies,” and “Brands that Matter.” Under the motto “Shop, Watch, Connect” and with investors including Jimmy Iovine, Live Nation, Drake, Goldman Sachs, luxury brand Kerring and more, NTWRK provides a curated digital shopping experience that resonates with Gen-Z and millennial consumers.
For more info, please contact:
ntwrk@shorefire.com