Corite Launches Emery Kelly’s First NFT Collection, ‘Emotions,' Exploring New Ways Of Combining Music & Art

NOVEMBER 2, 2021 - NEW YORK - Corite, the music platform that brings fans closer to artists by letting them share in an artist’s success, will launch its first NFT campaign in collaboration with actor and artist, Emery Kelly. ‘Emotions’ is the first digital merch NFT collection to offer owners exclusive benefits on Corite’s blockchain platform, CO. 

The drop will feature a pair of glasses depicting emotions such as anger, fear, boredom, admiration, joy, sadness, vigilance, and surprise. Kelly collaborated with Sinmon, an NFT visual artist making digital fashion and quirky pop art, to translate those feelings into eight designs of virtual glasses, inviting fans to let their emotions out. To participate in the NFT sale, users must register at corite.com/emotions between November 2nd and November 16th.

All NFT holders will be able to join the live stream at his upcoming album release, and one lucky winner will enjoy a one-time session with Emery Kelly, which will be broadcasted to his entire social media audience.

The funds for production of Emery Kelly’s music and NFTs were raised via a successful fan-funding campaign on the Corite platform. Emotions, the first of many NFT collections to be minted and promoted by Corite’s own blockchain platform CO, will be announced in Times Square, New York, and be available for purchase starting November 16th.

Corite brings fans together to support their favorite artists while uniquely joining in the artist’s success, creating a self-sustaining environment for success and creativity. It enables fans to become producers of the music they love, earning a percentage of the revenues in return. The most recent accomplishments of the project include a collaboration with Rico Love, Beyonce's legendary producer, and the start of a private fundraising round led by Chromaway to support the new blockchain platform, named CO.

With a mission to build the first NFT music community, CO offers a unique and new way to launch an artist’s career by mixing music, visual art, blockchain, and fan power. As its MVP is released in Q4 2021, CO will enable control, ownership, and new ways to enjoy and live off digital art and music by rewarding activity and engagement. Fans will get song shares by backing the music and earn fan power by making the music a hit. 

“As a first in the world, we’re bringing Play to Earn to the music industry, where the most engaged artists and fans set the rules and share success together. We will also be launching $CO, the native token for the platform. Holders will get early access to invest in music, purchase Corite Original NFTs, and participate in governance,” says Emil Angervall, Co-founder and Creative Director.

ABOUT EMERY KELLY

Emery Kelly is a singer, songwriter, producer, and actor who began his professional music career in 2013 on The X Factor USA. After charming the judges, Simon Cowell placed Emery into the boy band Forever in Your Mind (FIYM), which went on to be signed by Disney Music Group and Hollywood Records in 2014.Emery has landed different acting roles on a number of Netflix and Disney Channel sitcoms such as the 3x Emmy nominated show Alexa & Katie, the Emmy winning show Dog with a Blog, Lab Rats, and Best Friends Whenever where Emery and FIYM sang the theme song.Following his departure from FIYM, he went on to collaborate with the James Brown family and released the first original remake of Brown’s famous “Get Up Offa That Thang'' with the James Brown Academy of Musik Pupils.In 2020, Emery co-starred in his first motion picture movie, Max Winslow and the House of Secrets, with Chad Michael Murry. The song “The Answers,“ performed and written by Emery, was chosen as the lead single for the motion picture soundtrack, and was considered for nomination at the 2021 Oscars. He recently starred on the Disney+ series Big Shot with John Stamos and David E. Kelley Productions, which was released in April of 2021.


ABOUT CORITE

Corite lets artists turn fans into backers, supporting their vision, their work and their music. Whether it’s getting a royalty advance, handling marketing campaigns, or finding new listeners, followers and collaborators - Corite is there every step of the way. Corite decentralizes the traditional record deal model, affording independent artists financial and creative freedom while engaging with their fans like never before. When fans and artists are sharing in the success of a project, the bond between them grows stronger. All people are experts in the music they love. All artists are born free. All great art comes from shattering norms and breaking old rules. Corite believes that the future of the music industry will be driven by fan power. Corite was founded by music and media industry veterans, Mattias Tengblad and Emil Angervall.