Bokksu Press Page | Shore Fire Media

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October 13, 2023

Bokksu Announces Limited Edition Japan Wonderland Advent Calendar

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September 13, 2023

Bokksu Announces Acquisition Of Japan Crate

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June 1, 2023

Bokksu Partners With Sanrio® For Limited Edition Hello Kitty® Okinawa Beach Party Box

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Biography View

About Bokksu: 

Bokksu delivers authentic Japanese snack foods and home goods to customers around the world. Founded by Danny Taing in 2015, the New York and Tokyo-based DTC company partners with traditional family businesses across Japan to share their craft with over 100 countries via its snack subscription service, curated market of premium home goods, and online Asian grocery store. By providing Japan’s traditional makers with a platform to share their artisanal products with a global audience, Bokksu is helping to support, preserve, and promote their craft, while making it easier for the rest of the world to discover, buy, and love authentic Japanese goods. Bokksu is a proudly LGBTQ+ and AAPI-owned company.


About Danny Taing: 

Danny Taing is the Founder & CEO of Bokksu, the world’s leading direct-to-consumer subscription company that brings the taste and culture of Japan to more than 100 countries worldwide. Based in New York City and Tokyo, Bokksu connects Japan's traditional makers with a global audience, making it easier for people to discover and love authentic Japanese snacks. Born in NYC and raised in NJ, Danny is the son of Cambodian-Chinese refugees. He attended Stanford University, where he earned a dual Bachelor's in Psychology and Communication and a Master's in Sociology. Following that, he worked as a marketing strategist at Google for a year. However, his passion for Japanese food and culture led him to move to Tokyo, where he intensely studied Japanese at Waseda University and later worked at Rakuten as one of their first bilingual foreign employees, focusing on global business development. It was during these four years in Japan that he became business fluent, met his wonderful husband, and developed an even deeper appreciation for Japanese culture and cuisine, which continues to fuel his passion for Bokksu.

In his spare time, Danny is an avid rock climber, fierce board game competitor, and anime binge-watcher.



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